General Motor (GM) is keeping its pimp hand strong as they gave protesters the invisible middle finger as they made a move to reach out to the GLBT community with the introduction of their new Equinox fuel cell, despite arguments from conservative groups.

History has already proven that going against a conservative market audience can be suicidal for the auto industry mainly because of groups like the American Family Association (AFA) cult, whose who destiny is to seek and discriminate against homosexuals. With the gay/lesbian market growing exponentially there’s no reason why going against a few right-winger would kill the market.

GM, following the footsteps of many giants like American Airlines, Google, and Orbit just doesn’t care about the AFA’s complaint, unlike the Marriot Hotel and Ford Motor Co., as all evidence says they still intend to carry-out their goal to reach out to the gays.

The automobile company plans to give the Equinox to families to test out for three months and is seeking people who live in specific zip codes in New York, Washington D.C. and Southern California to apply.

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